Hey Everyone sorry for the lack of posts....
I will be moving the blog to a different server in the coming days due to various circumstances. Please bare with me at this time
-90s kidd
That 90's Kidd
Saturday, August 20, 2011
Saturday, August 13, 2011
McDonald's Arch Deluxe: The Adult Happy Meal?
Sorry for the lack of posts....been busy but I think this article will more than make up for it.
McDonald's really seemed to hit their stride in the 90's when it comes to Happy Meals. Direct product placement for movies by making toys of the popular characters lead to McDonald's becoming one of the main sources of kid's film promotion during the decade. From Lion King Toys (Writers note: I cannot wait to right THAT) article to Super Mario Bros. Toys, McDonald's received merchandising licenses for most movies aimed at the 4-12 year old demographic.
The Happy Meal was one of their most popular products on the menu, kids loved them because they had fries, chicken or a burger, and a soda; parents loved them because they were cheap and the toy could shut their kids up for a little bit.
McDonald's really seemed to hit their stride in the 90's when it comes to Happy Meals. Direct product placement for movies by making toys of the popular characters lead to McDonald's becoming one of the main sources of kid's film promotion during the decade. From Lion King Toys (Writers note: I cannot wait to right THAT) article to Super Mario Bros. Toys, McDonald's received merchandising licenses for most movies aimed at the 4-12 year old demographic.
The Happy Meal was one of their most popular products on the menu, kids loved them because they had fries, chicken or a burger, and a soda; parents loved them because they were cheap and the toy could shut their kids up for a little bit.
"These should keep em quiet" -Average Soccer Mom
McDonald's honestly must have loved the sales of the Happy Meal because they decided to capitalize on them; they not only created a happy meal for the young adult demographic (Mighty Kids Meal), they also created the Arch Deluxe.
If your sandwich needs a diagram, it's probably gonna fail. Sorry Ronald.
What was an Arch Deluxe? If you are asking yourself that, then you are the 99% of the population that did not give a damn about McDonald's Adult burger. I don't blame you because apparently, according to stomach-witness accounts, it sucked. Yet, even after doing some test markets for the adult sandwich, McDonald's did a hard debut for the sandwich, complete with a marketing campaign that lightened the wallets of Ronald and his McDonaldland friends by somewhere in the ballpark of $300 million dollars. Yes, $300 MILLION dollars. For a fucking sandwich.
The price of this sandwich? $2.49. The price to market it? $300,000,000.00 Do the math.
McDonald's marketed this sandwich by having commercials saying that it was for adults, having kids say "I don't get it", and having fresh ingredients shown flashing by. None of this seemed to appease consumers. While McDonald's expected this sandwich to make them $1 billion dollars in its debut year, the sandwich fizzled out and was soon moved to the coupon section, being sold for only $1.00, before finally being taken off the menu entirely.
Arch Deluxe went the way of the McDLT, the Hula Burger, McHotDog, McLobster, and the McLean , it went to fast food heaven....
.....well maybe its fast food hell
Thursday, August 11, 2011
Next Blog Post: What Do you want to see?
For my next blog, I'd love to know what you want to read...music, movies, food
Comment on here or follow the Twitter @That90sKidd and reply there and I'll try to make your idea a reality
Comment on here or follow the Twitter @That90sKidd and reply there and I'll try to make your idea a reality
Tuesday, August 9, 2011
90's Baby Debut Article: Blue's Clues!
Blue’s Clues. Face. Gullah Gullah Island. Barney and Friends. If you have no idea what I am talking about you probably do not consider yourself a “Nineties Baby” like I do.
Being the second child to a family of four born in the nineties, I was able to enjoy television programs aimed both towards Preschoolers and Elementary Schoolers. Lucky for me, "That 90's Kidd" has decided to share his spotlight with his younger sister. These articles will be written under the pseudonym "90's baby".
Being the second child to a family of four born in the nineties, I was able to enjoy television programs aimed both towards Preschoolers and Elementary Schoolers. Lucky for me, "That 90's Kidd" has decided to share his spotlight with his younger sister. These articles will be written under the pseudonym "90's baby".
Three clues and the mystery is solved! Yup, Blue’s Clues is probably the most popular children’s show of the 90s. Living in an animated house, with an animated dog (Blue), Steve shared his daily mysteries with the young kid demographic.
Walking through Steve and Blue’s house, the adventures keep the children on edge. However, skidooing in and out of windows, pictures, and books gave a new sense of imagination to the show’s viewers. “Blue skidoo we can too” put the idea that kids at home could really skidoo. Can they? No. Did they try? Yes. Did I try? Yes.
Episode after episode, "mail time" after "mail time", thinking chair after thinking chair, not only were children somewhat sick of the monotonous plot but the host felt the same. In 2002, Steve left the show to pursue a music career...
I’m sure you’ve all heard of Steve Burns, the award winning, sound writer.
Monday, August 8, 2011
Friday, August 5, 2011
An Ode to Nick Game Shows 2 : Do you have it? GUTS!
I wonder what the Aggro Crag was made of...
If you don't know what I am referring to, you probably did not see much of GUTS, a sports game show on Nick from 1992-1996. GUTS (and its sister spinoff, Global GUTS) was a show in which kids would compete against each other in extreme versions of standard sports (this was during the infancy of the X movement in sports, but more on that in another article) in order to earn points and reach the final competition, the treacherous Aggro Crag.
If you don't know what I am referring to, you probably did not see much of GUTS, a sports game show on Nick from 1992-1996. GUTS (and its sister spinoff, Global GUTS) was a show in which kids would compete against each other in extreme versions of standard sports (this was during the infancy of the X movement in sports, but more on that in another article) in order to earn points and reach the final competition, the treacherous Aggro Crag.
Don't the lights and smoke make it scary?
The Crag was seemingly made of metal, glass, and lots and lots of foam. Ten thousand miles high (or so it seemed to my 5 year old eye), the Crag separated the men from the boys, the cream of the crop reached the top of this gigantic structure. Avoiding boulders was the main goal of the scores of athletes that scaled the ominous structure. And what did you win if you avoided the boulders? A piece of the very same mountain you climbed.
Can you believe someone sold one of these for $35,000 on eBay?
Now while the show's competition was captivating, much of the entertainment value came from the host, a young nobody named Mike O'Malley. O'Malley tended to stay away from the competition, only introducing the competitors and interviewing them after their competitions. The job he had to do seemed kinda bland and the only thing that seemed to make his work even necessary was his great commentating he did over some of the strangest competitions outside of American Gladiators. His charisma was evident and I guess TV execs noticed this because he got some pretty decent TV jobs after that. You know, like Kurt's Dad on Glee, a role that lead him to his first Emmy Nomination and his first People's Choice Award
Skinny and Fame-less vs. Bald and Famous
If I had to grade GUTS on a 1-10 scale, I would give it an 8. It was a novel concept; American Gladiators for kids, with no need for expensive prizes to give away. Win-Win
The other two kids clearly look like they wanna beat up the winner of the foam trophy
Wednesday, August 3, 2011
An Ode to Nick Game Shows pt. 1: Have you ever seen a Red Jaguar? Legends of the Hidden Temple
How come no one could solve the Shrine of the Silver Monkey?
In my childhood, the "big three" game shows of Nickelodeon were GUTS, Double Dare, and of course, Legends of the Hidden Temple. In my next three blog posts, I will discuss a standard episode of each show and where the host is today. My first post features Legends of the Hidden Temple.
In my childhood, the "big three" game shows of Nickelodeon were GUTS, Double Dare, and of course, Legends of the Hidden Temple. In my next three blog posts, I will discuss a standard episode of each show and where the host is today. My first post features Legends of the Hidden Temple.
If you don't remember (which means you were living under a rock, or the Hidden Temple) what Legends was all about, the show featured a gigantic rock head, Olmec, giving clues about various historical figures and contestants needed to answer them in order to move into the final round - the temple. The teams that reached the trivia portion of the competition had to first swim across an olympic pool covered in steam. It was so difficult that they needed to wear protective gear (so. fucking. dangerous)
Notice the oversized helmets and mouthguards
Once one team answered enough questions to reach the bottom of the short staircase, they moved on to other physical and mental challenges in order to earn small pendants that they could use in the Temple because, you see, there were scary Temple Guards that, if they were not given the cardboard circle, would kidnap the contestants and remove them from the Temple (it's a kids show, duh). Once one team had the majority of the pendants, they would move to the TEMPLE RUN.
Part of the Temple
The Temple consisted of 10 or so rooms, and if a team could get through the entire structure, going through the task of each room in order to open the next door. In my life, I rarely saw teams complete the Temple; it was just so ominous. Without a doubt, the hardest part of the Temple was the Shrine of the Silver Monkey. The task consisted of putting a giant aluminum monkey body together, legs, torso and head. Three pieces, hundreds of failed attempts. How freakin' hard is putting the legs down, then the torso, then the head? Its simple anatomy.
Finally, someone can do it
What did contestants win? Nothing significant, but who cares? The entertainment value came from the giant talking head and the kids getting stuck in the giant jungle gym.
Oh yeah, the host. Kirk Fogg did not do much before Legends, and I have not seen him since. But he will always be remembered as the OTHER host of Legends, after the giant fake-rock head.
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